The store in Ganton Street, near Carnaby Street in Soho, will feature a wealth of merchandise, as well as a photography exhibition by renowned photographer Gered Mankowitz, who will be making a special appearance this Saturday April 6 from 3pm-6pm.

The store will feature the whole Hendrix back catalogue of classic rock albums, including many releases not previously available in the UK, as well as a wealth of Hendrix paraphernalia and a Jimi Hendrix masterclass where people can learn how to play Hendrix riffs and songs.

It will also, of course, feature Hendrix’s posthumous album, People, Hell and Angels, which features 12 new studio recordings from the rock legend.

Photo: Getty.