Peaches Geldof has been accused of stealing a £70 dress from the Three Amigos store in Camden.
Speaking to the The Sun about the allegations, a source said: “The assistant says she recognised Peaches as she came in. She says she saw Peaches rip the dress from a hanger and run out of the shop with it. It was apparently very blatant.
“The assistant ran after her but didn’t want to leave the shop unattended.”
Police have confirmed they are investigating a shoplifting case at the store, and a Scotland Yard spokesman said: “It is alleged that on March 4 a woman stole a dress from a shop in Camden Road. Officers are investigating the alleged theft.”
Meanwhile, a spokesperson for 22-year-old socialite Peaches has denied the allegations.
He said: “On the afternoon of March 4 Peaches was picked up from her home address at 1.15pm and taken to a voiceover studio in SE1 where she spent two and a half hours.
“Peaches knows nothing about this incident which we strenuously deny”.
It’s not the first time ‘OMG! With Peaches Geldof’ host has been accused of shoplifitng.
In 2008 she was questioned about a missing dress worth £500 from the Victim store near Carnaby Street.
When staff of the store realised the garment no longer was in the shop, they contacted Peaches’ management.
Later Peaches returned the dress to the shop, saying it had been a “simple misunderstanding”.