Artists such as Jeremy Deller, David Batchelor and Ruth Ewan will be launching a unique outdoor advertising project, Your Ad Here, in Queen Elizabeth Olympic Park that celebrates independent, local businesses.
A series of more than 20 artist/business artworks will go on display around Queen Elizabeth Olympic Park during 2014 – and an open call is now in place inviting further artists and businesses to join the project.
Your Ad Here is a new project for east London, and the large-scale artwork-come-adverts will be displayed on more than two kilometres of hoardings in and around Queen Elizabeth Olympic Park for up to five years, targeting passing traffic and local shoppers.
The project is a celebration of the small independent businesses that are such an important part of life in the city; businesses that would not normally have the resources for large-scale advertising.
Businesses wanting to take part can register via the Your Ad Here website. Interested artists should also visit the site, as they are able to select a business from those that have registered and submit an idea for an advert. Artists can also encourage their favourite shops and businesses to register.
Please note: To be part of Your Ad here, businesses must be situated in one of the four east London boroughs that border Queen Elizabeth Olympic Park – Hackney, Waltham Forest, Newham, or Tower Hamlets.
