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Air New Zealand and the All Blacks kick off #SQUAD campaign Air New Zealand and the All Blacks take to the streets of London in open-top bus to launch @one in the lifetime’ #SQUAD competition.

Air New Zealand and members of the All Blacks rugby team, have taken to the streets of London on an open-top bus posing for photos of their #SQUAD, whilst practicing their passes, ahead of next week’s international rugby tournament.

Beauden Barrett, Malakai Fekitoa and Dane Coles kicked off Air New Zealand’s #SQUAD social media campaign which encourages fans to show how crazy about rugby they are by sharing photos of their own ‘squads’ for the chance to win a holiday to New Zealand for up to ten friends.

Share your #SQUAD photo with Air New Zealand using the hashtags #SQUAD and #CrazyAboutRugby. Your squad could be a group of friends, family, sports team, work colleagues – whatever your squad, share it to be in with the chance of winning a once-in-a-lifetime holiday for up to ten people to New Zealand. For more information visit:


RWC : Air New Zealand and the All Blacks
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