In a major coup for South Australia, the UK’s most popular TV breakfast show is set to broadcast live from Glenelg in the lead up to Christmas – showing off our State to millions of viewers.

Holly Brisley – Adelaide-born star of Home and Away and Dancing with the Stars – will host the Adelaide broadcast, which is a chance for SouthAustralia’s British expats to send their families a Christmas message via live UK television.

Tourism Minister Jane Lomax-Smith is issuing an invitation to Brits living in South Australia to gather on the Glenelg foreshore on the evening of Friday 21 December where a huge party will be held for the broadcast.

“The live broadcast, by breakfast show GMTV (Good Morning Television), will be a chance to showcase our State to our number one source for international tourism and migration.

“International visitor numbers are on the increase, and the UK is leading the way – bringing more than 80,000 visitors into the state during the last financial year.

“The UK is also our State’s number one source for migrants, accounting for a quarter of all permanent settler arrivals here in 2006-07.

“We want to encourage even more UK workers to make the move to South Australia and fill the ever increasing job vacancies as the State rides the mining and defence boom.

“This GMTV broadcast will beam live images of UK expats celebrating in the sun at Glenelg beach into millions of British households. For UK residents enduring the cold of a Northern Hemisphere winter, this will be the perfect way to sell our State as a holiday and migration destination.

“The South Australian Government will be providing live music and a free beach barbeque on the Glenelg foreshore for the broadcast, and we’re expecting hundreds of South Australia’s British expats and their families to turn out for the event.

“It will be a great evening and a wonderful chance to send season’s greetings to UK relatives. All UK expats, students and visitors interested in attending can register for the event and free barbeque by visiting

“The South Australian Government will also be running a ‘best banner’ competition and selecting families on the day to be interviewed on live television by Holly Brisley.”

The GMTV broadcast celebrations will take place from 4.00 to 8.00pm, Friday 21 December, on the foreshore at Glenelg, with the first broadcast going to air at 4.30pm (Adelaide time) to coincide with UK Friday morning breakfast.

Throughout the broadcast there will be nine live crosses from Adelaide to GMTV’s London studio, which will include interviews with British migrants who now call South Australia home.