The mystery seller, who goes under the username ‘sugartit_2’, put the mustard yellow Asos dress up for bidding with a photo taken on her smartphone camera.
Unfortunately, her wardrobe mirror revealed that she was wearing nothing but a black bra. The eBay listing was shared on Twitter with the hash tag #ebayyellowskaterdress.
Since the slip-up, sugartit_2 has re-listed the now infamous dress to capitalise on the trend – and bids have reached a staggering £150,000+
She helpfully describes the dress saying “A MUST HAVE! As seen by thousands. Never worn naked. Needs a good home.”
A nice little earner…was it accidental? Or was this a cheeky way of getting more bids?
Below are some of the reactions on Twitter.
— DARRINGTON (@kaydarr95) January 15, 2013
— Luke Robinson (@mrlukerobinson) January 15, 2013
#EbayYellowSkaterDress Girl for Celebrity Big Brother 2014.
— Liam (@LiamLambrini) January 15, 2013
— Lucy Brooksbank (@LucyBrooksbank) January 15, 2013
Apparently accidentally picturing yourself naked makes you 150K +. #ebayyellowskaterdress
— Jordan Dingle (@JordanDingle) January 15, 2013
#ebayyellowskaterdress at least she had a sense of humour about the situation & £153k + . The price of Nudity these days.
— Scott Isted (@scotchpretzels) January 15, 2013