Herman ze German is the proud purveyors of one of the most exciting authentic German beer selections in the capital with its very own exclusive and extremely delicious Herman’s market brew available to wristband holders for just £3. Based on a special recipe, the beer is brewed with fine raw materials from the south of Germany and gives a beautifully smooth experience with delicate bitterness as its speciality. During LBW customers can enjoy a pint of this signature serve at just £3, also available as a boilermaker with Jägermeister for £5.


Now in its second year, London beer week was created as a chance to open the doors to some of London’s best beer venues and showcase the fantastic breweries and beer brands to an increasingly large number of eager consumers. More than 100 of the city’s most celebrated bars and restaurants will be part of the 2016 festival, all offering £3 speciality beers and £5 boilermakers to those wearing a LBW wristband. The festival comes from the same team behind London cocktail week, which has just celebrated its sixth year, and London wine week, which launched in May 2014. These all sit under the DrinkUp. London umbrella, the ultimate guide to drinking in a city that’s forever evolving and constantly improving its world-renowned hospitality scene.

London beer week, 22-28 February 2016


Herman ze German Fitzrovia, 33 Charlotte Street | Fitzrovia | W1T 1RS, Mon – Thurs: 8AM -11.30PM, Fri: 8AM – Midnight, Sat: 11AM – Midnight and Sun 11AM – 10.30PM.

Herman ze German Soho, 3 Old Compton Street, London W1D 5JU, Sun – Thurs: 11AM – 11.30PM, Fri -Sat: 11AM – Midnight.