Video: McDonald’s reveal how it makes its burgers look so good in photos, and nothing like what you’re served

The lighting alone would suggest there is a sexy supermodel spread across the table, but instead it is just a cold McDonald’s cheeseburger under the spotlights.

Ready for your close up, Mr Cheeseburger?

The video shows behind the scenes at a McDonald’s photo shoot including how to shrink cheese and shade the bun with Photoshop for optimal temptation.

Watch to discover the tricks that are used to make everyone crave a quarter pounder.

Video by YouTube – Images: YouTube/McDonald’s Canada

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Video by YouTube
Images: YouTube/McDonalds Canada

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